Start-up provides knowhow to companies and organisations

A TALLAGHT start-up that specialises in media services for businesses and organisations, launched a new website this week to cater for a growing list of cients.

Media Strategy & Solutions, established by Lynda O’Donoghue Donnelly in 2016, provides media knowhow to companies and organisations across Ireland.

The website contains details of services and special offers as well as online tips and guidance for businesses keen to increase their media presence.

Lynda, who has been working in the media industry for more than 15 years, grew up in Tallaght and attended St Mark’s Community School.

She started her own media business after working as a journalist for 10 years.

“It seemed like a natural progression after working in newspapers for so many years,” said Lynda.

“Knowing so much about the industry from both sides is a huge advantage when it comes to media strategy – recognising and highlighting the benefits of both traditional and new media is so important for clients who want to reach a wider audience.

“I love creating and implementing plans for business and organisations and then watching them grow and thrive and no two days are the same.”

Media Strategy and Solutions offers a number of services to clients ranging from content creation and social media management to press releases and advertising campaigns.

The Tallaght start up has worked with businesses and organisations from a variety of sectors in Ireland and Europe.

Former clients include Specsavers, Deansrath Family Centre, Pinebridge Construction and Irish Times Innovation of the Year 2022 winner, Class Medical, as well as several organisations in the not-for-profit and community sectors.

Lynda said: “The last couple of years have been very challenging for small businesses and now is the time to start building again. We have had lots of enquiries from organisations that want to build and grow their Media Strategy in 2023.

“People expect businesses to be available across so many channels now – in-person, online and far beyond, so it is important to have an overall plan and that is where Media Strategy and Solutions comes in.

“Creating memorable and engaging content can be difficult for organisations without a dedicated media team, so we devise integrated media strategies that work across lots of different platforms to help clients reach more people.”

To celebrate the launch of the new website, Media Strategy and Solutions is offering a 20 per cent discount on contracts signed before March 31, 2023.

For more information, or to make an enquiry, visit HERE.