Social enterprise Thriftify enjoys tremendous growth
BALLYFERMOT social enterprise Thriftify has enjoyed tremendous growth during Covid, with more and more people using their service, which makes it easy for charities to showcase and monetise individual items online.
In 2021, Irish charities used their smart tech to upload 56,538 items.
Out of these, there was a total of 23,026 orders from shoppers with the most expensive item sold a vintage Gucci dress for €414.37.
The service works like an ASOS or Amazon for charity shop goods.
Up to 98 per cent of Ireland’s charities are present and selling on the site with new items added daily. Online purchases are sent to customers in a biodegradable package.
Thriftify was founded in 2018 by Clondalkin man Rónán Ó Dálaigh.
In it’s 2021 impact report, the charity shop state they prevented 167.84 tonnes of CO2 emissions and saved 59,906,398 litres of water being used, simply by consumers opting to buy second hand items.
The e-commerce site works with Irish and UK charities, as well as via other e-commerce sites such as eBay and Facebook (Meta).
Speaking of the impact statement, Thriftify CEO Rónán Ó’Dálaigh said: “2021 was the year that people began to sit up and take notice about climate change and their shopping habits. Thriftify is fast becoming a household name, up there with the likes of Depop and Etsy. 2021 was also the year that we launched in the UK and we are seeing great progress there also with a few big names signed up to sell on the site. We are hoping to keep growing in 2022 and encouraging people to opt for second hand when they can.”
Thriftify are preparing to launch their January sale which begins on January 14 with discounts of up to 70 per cent off many items.